Harley-Davidson's Motivational Programs Lead to Success

History of Harley-Davidson:Today it is hard to imagine Harley-Davidson (Harley) as a low- smell bicycle manufacturer in severe monetary trouble. But that?s exactly what Harley was in the beginning of the 1980?s. Harley motorcycles were of such(prenominal) poor quality that over half of all the cycles produced were efficaciously inoperable because of absent parts or poor assembly. When Nipponese motorcycle manufacturers entered the US market with reliable and well-built bikes, past and potentiality Harley customers switched over to the alien spot. The only customers that remained with Harley were its most loyal, technologically hollow ones who were committed to the Harley brand name. As a result, between 1973 and the aboriginal 1980?s, Harley?s market share dropped from over 75% to infra 25%. By 1984, sales had dropped to $294 million and profit was save $2.9 million. The future of Harley was nothing but bleak. In order to switch over the company?s performance and improve the quality of the bikes produced, Harley use a serial publication of programs and reorganization efforts to stir up its employees to servicing Harley turn around. Since Harley was financially squeezed, the bag of the incentive programs were based on intrinsic motivation, including employee empowerment and change magnitude challenge and inflammation in the job. Harley also began offering financial incentives that were tied to particularised performance factors.

Due to the extraordinarily positive results from these programs, they are palliate in effect today. Intrinsic motivational StrategiesEmployee EmpowermentIn order to motivate its employees to improve the manufactu ring process, Harley implemented a program t! hat empowered its employees at all levels to take more maintain of the operations and decision-making in the company. In order to get the ruff that each employee has to offer, Harley encourages every(prenominal) employee to suggest ideas, involves all employees in major company decisions, and allows its periodical workers to... If you want to get a across-the-board essay, order it on our website: OrderEssay.net

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